Nexq for bakeries

Every “Can I order for Saturday?” answered without you.

Every order, collected warm.

Take pre-orders and custom cakes with the collection time attached. The tray comes out, you tap once, and their phone tells them it is ready — instead of them arriving twenty minutes early and waiting at the counter.

Free to start — no card required

  • No markup on your prices
  • No app to download
  • No card to start
  • Live in under an hour
A bakery cabinet filled with the morning bake

Pickup order

Your bakery / cake shop

Live

4

Orders ahead of yours

Est. ready

~16 min

Ordered

From their phone

Preview — what your customer sees

A baker trays out fresh from the oven
How it works

Three things happen. That's the product.

Set it up once, put the code where your customers already look, and run the day off one screen.

  1. Add your menu

    List today's bakes, custom-order options, and pickup times in minutes.

    Setup — menu
    Available today
    • Flat whiteReady in 4 min$5.00
    • ToastieReady in 8 min$12.00
    • Banana breadBy the slice$6.50
    Open for orders
    Your screen — your menu
  2. Share your link

    Customers order ahead from their phone via a QR code or link.

    Your shop

    Scan to order ahead

    Order now, collect when it's ready

    The poster on your door
  3. Bake & notify

    Box the order and tap to notify. Customers collect fresh, with no queue.

    Staff — orders
    OrdersOpen
    • 1Ready to hand overPaid · 2 items
    • 2Making nowPaid · 1 item
    • 3QueuedPaid · 3 items
    Mark readyPause
    Your counter, live
Why it works

Built for how a bakery / cake shop actually runs.

  1. A baker boxing a decorated cake ordered ahead
    Nº 01

    Custom & pre-orders

    Capture cake and special-order details up front — no scribbled notes lost by the till.

    Details, not guesses
  2. A fresh tray of pastries just out, still steaming
    Nº 02

    Pickup timed to the tray

    Collection slots line up with what's actually coming out of the oven.

    Timed to the oven
  3. A baker greeting a regular customer across the counter
    Nº 03

    Loyalty for regulars

    Reward the standing weekly order on the Growth plan and turn it into a standing relationship.

    Standing orders
A boxed cake handed across the counter to a regular
Loyalty

Give your regulars a reason to come back to you.

A loyalty program you run for your own customers, in three parts you control: the card they fill, the reward you decide it's worth, and the message you send when someone drifts. Loyalty, offers and win-back emails are on the Growth plan.

  1. The card you give them

    A card your customers can't leave at home.

    You don't hand anything out. A stamp lands on your customer's card automatically every time they join your queue or place an order — no code to scan at the counter, no app for them to download, nothing for your staff to remember. It sits on the same page they already used to reach you.

    What it's worthCustom cake orders repeat on an annual cycle nobody can hold in their head. The system remembers the date so you don't have to.

    What you'd put at the end of the card: 10th order on us.

    Your shop9/10
    • 1
    • 2
    • 3
    • 4
    • 5
    • 6
    • 7
    • 8
    • 9

    One more to go

    10th order on us

    Their card — always on their phone
The reward you offer

You decide what your customers come back for.

Four kinds of reward you can put on the end of the card, and they cost you very different things. Switch which one you're offering whenever the shop needs something different.

  1. You give money off

    $5 off

    A flat dollar amount comes off your customer's next visit.

    When to pick itWhen you want the reward to land as something concrete. On a $40 sale, “$10 off” reads bigger to a customer than “25% off” — even though it is the same money out of your till.

    Reward unlocked

    $5

    off

    off your next visit

    Use my reward
    What lands on their phone
  2. You give a percentage off

    20% off Tuesdays

    Your customer gets a percentage off, and you can pin it to a particular day or time.

    When to pick itWhen you want to move demand rather than just discount it. Put it on your quietest day and the reward fills a gap, instead of cutting the price of a queue you already had.

    Reward unlocked

    20%

    off Tuesdays

    on the day you choose

    Use my reward
    What lands on their phone
  3. You give a free item

    Sourdough roll

    Something off your own shelf, free with your customer's next visit.

    When to pick itWhen you would rather give stock than margin. It costs you wholesale, not retail — and it puts a product in the hands of a customer who has never bought one.

    Reward unlocked

    Sourdough roll

    on the house

    Use my reward
    What lands on their phone
  4. You give a free add-on

    Cake topper

    An extra service from you, on top of what your customer came in for.

    When to pick itWhen you have staff time but not more customers. It costs you minutes rather than stock, and it shows a customer a service they might start paying for.

    Reward unlocked

    Cake topper

    added to your visit

    Use my reward
    What lands on their phone
  1. The message you send

    Message the regulars who quietly stopped coming in.

    Nobody announces they've stopped being a regular — they just drift. You pick a group of your customers, write one line, and send it. Only to the ones who opted in, and only ever your own list — never a bought one.

    What it's worthA message to someone who already chose you once lands better than an ad to someone who never has — and unlike an ad, sending it costs you nothing.

    The message you'd send

    To: Customers who ordered a birthday cake this time last year

    "Same week last year you ordered a cake — want us to pencil one in?"

    Campaign
    Who it goes to
    Customers who ordered a birthday cake this time last year
    What they get

    Same week last year you ordered a cake — want us to pencil one in?

    SendPreview

    Opted-in customers only — your list, never a rented one

    Your screen — bring them back
The payoff

Your customer hears about it the moment they've earned it.

No expired card in a wallet, no "I think I had a few stamps". The reward you set appears on your customer's phone the moment their card fills, and they redeem it in one tap at your counter.

See how pricing works

Reward unlocked

Free order

10th order on us. Show this next time you're in — we'll take care of the rest.

Use my reward
The moment it pays off
Before you ask

The questions merchants actually ask us.

  • Do my customers need an app?

    No — they order from any phone browser via a link or QR code. Nothing to download or install.

  • What hardware do I need?

    None. Nexq runs on the devices you already have — no terminals, no extra screens.

  • Can I take custom cake orders?

    Yes — capture cake details and dates up front, with pickup timed to the bake.

  • Can I reward regulars?

    Yes, on the Growth plan. Loyalty turns the standing weekly order into a standing relationship.

Open your bakerie this afternoon.

No card to start, no hardware to buy, live in under an hour.

Start Your Bakery

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